Fitness

Working with us, you get access to insights from 10,000 projects, 800 clients, and 55+ years of innovation experience.
06 Work Case Study Hand Cycle Hero H1 @2X
Lend a Handcycle
Most of us have fond childhood memories of tooling around the neighborhood on our bikes with friends. For children with physical disabilities, that experience is too often out of reach.
Fitlinx-Ampstrip-floating-2 @2x
AmpStrip™
We helped FitLinxx, a leading developer of activity monitors and health tracking products, make its first direct-to-consumer product both wearable and fashionable.
06-Work-Case Study-Trek Bontrager Helmet-Secondary3-1186x667 @2x
Bontrager Oracle Helmet
Bontrager is a subsidiary of Trek that produces bike components, accessories and apparel. The company challenged us to create a high-quality, lightweight, adjustable fit system with a compelling aesthetic to match their sleek helmet design.
06-Work-Case Study-Trek-Lime Bike-Hero1-1186x667 @2x
Lime
For many adults who haven’t ridden a bike for decades, getting back on the saddle isn’t “just like riding a bike.” It’s intimidating and more than a little embarrassing to wobble around the bike store parking lot. Shifting gears, hand brakes, aerodynamic seats and low handlebars aren’t exactly the easy joy many people remember from childhood.
06-Work-Case Study-Wilson-Bario Stringer-Hero1-1186x667 @2x
Baiardo Stringing Machine
Wilson Sporting Goods, a worldwide-leader in sports equipment, selected us to design a tennis racket stringing machine that would revolutionize the industry by paying unprecedented attention to the comfort and positioning of the user.
06-Work-Case Study-Wilson-nCode Racquet-Hero1-1186x667 @2x
nCode Triad Racquet
Wilson Sporting Goods, a worldwide-leader in sports equipment, enlisted our help to develop a new, distinct visual appearance for Wilson’s 3rd-generation Triad tennis racquet product line.
06-Work-Case Study-Wilson Shock FX Helmet-Hero1-1186x667 @2x
Shock FX Catcher and Umpire Helmets
Standing behind home plate is a particularly dangerous place to be. Catchers and umpires are especially vulnerable to head injuries from errant pitches and foul tips. In recent years, almost two-thirds of the players on Major League Baseball’s seven-day concussion list were catchers.