Transportation

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12 Case Study REACT Hero
REACT Scooter
Pacific Cycle’s Mongoose brand had dipped its toe into economy-priced e-scooters for the kids market several years ago. It was a good idea that was too ahead of its time. Their scooter lacked differentiation and was dropped from the product line after disappointing sales.
06 Work Case Study Hand Cycle Hero H1 @2X
Lend a Handcycle
Most of us have fond childhood memories of tooling around the neighborhood on our bikes with friends. For children with physical disabilities, that experience is too often out of reach.
06-Work-Case Study-Coaster-Pedicab-H2-2372x1334 @2x
The Coaster
Coaster Pedicab has operations in nine cities from Boston to San Francisco. The pedicab business model is fairly unique — the operator rents the bikes to self-employed, licensed pedicab drivers who earn their living off of fares and tips. So when mechanical problems keep a pedicab in the shop, it directly impacts everyone’s bottom line.
06-Work-Case Study-Blast Hero1-1186x667 @2x
Buell Blast
While Harley continues a century-long romance with motorcyclists, research showed that younger potential buyers think sportbikes and cruisers are difficult to drive, expensive, and intimidating.
06-Work-Case Study-Bush Hog-H1 @2x
Utility Terrain Vehicle
An agricultural equipment manufacturer chose us to create a powerful new aesthetic for an existing product line of utility terrain vehicles (UTVs) to open up new business opportunities for their company.
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