Case Study

Small, beautiful and powerful

We helped FitLinxx, a leading developer of activity monitors and health tracking products, make its first direct-to-consumer product both wearable and fashionable.

The AmpStrip™ is the first heart rate and activity monitor that is accurate, smart and comfortable enough to wear 24/7.

Approximately the size of a Band-Aid, the AmpStrip is attached to the torso for the most accurate heart rate readings. The open elliptical strip features a minimalistic, sporty design with a ridged texture that speaks to durability. Incredibly thin, less than a quarter-inch including adhesive, the AmpStrip is filled with sensors that continuously capture heart rate plus other important metrics like rest and recovery. It’s stylish enough to expose during a workout and thin enough to wear discreetly under clothes.

Photo of Ampstrip adhered to abdomen
Photo of woman working out with Ampstrip on torso

Let’s talk about how we can help move your business forward.

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