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Five Global Megatrends Reshaping Product Design

Doing user research now won't help you design for 2028. Trend analysis will. Design strategists turn to it to predict consumers' future behavior.

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Four Steps To “the Right” Color in Product Design
We developed a color selection methodology that applies user-first design thinking to finding the right color in product design.
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CES 2021: Home is where everything is
If your home is your castle, during the pandemic it’s also your office, classroom, coffee shop/restaurant/bar, gym, entertainment venue, spa, and, yeah, that place where you sleep.
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Our Favorite Remote Research Methods for Product Design
When in-person research needs to shift, try these remote research methods. All have yielded great insights for us at various stages of product design.
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Cybertruck, schmeibertruck…
I, for one, am pretty excited that Elon Musk is bringing his 1980s sci-fi movie dreams to life.
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13 Biggest Product Design Innovations of 2018
E-bikes, solutions for ocean-borne plastic, real-life Babel fish, 3-D printing metal, robot overlords, and more — we weigh in on 2018's biggest innovations.
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Design That Clicks: The Art and Science of Tactile Feedback
A click is a universally recognized cue that an action is complete. Seeing is believing, but feeling is knowing. Here's how to get the right sound and feel.