2023 09 15 ballpoint pens HERO

Ingenious Engineering: Ballpoint Pens

The ballpoint pen eliminated the need for messy fountain pens and all the problems that came with them. This breakthrough invention forever changed the way we write.

Let's build something together.
2024 05 24 DFM 7 things HERO
Design for Manufacturing (DFM): 8 Principles Every Product Designer Should Know
Even great designs fail when manufacturability gets overlooked. Learn eight principles every designer should apply to reduce risk, avoid waste, and ensure your product is ready for real-world production. Need a broader strategy? Download our white paper on building resilient product development pipelines.
2025 05 13 Digital is the spine 3 HERO
Digital Isn’t a Feature. It’s the Backbone of Connected Product Success.
If you’re building a connected product, this article will help you avoid one of the biggest missteps teams make: treating digital like an add-on. You’ll walk away with a sharper lens on how to design for compliance, adoption, and long-term scalability—starting now, not later.
2025 05 16 Reshoring Manufacturing HERO
Building Resilient Product Pipelines Through Strategic Reshoring
If your product strategy is being tested by supply chain volatility, this article will help you rethink reshoring as a design challenge, not just a sourcing fix. You’ll walk away with a practical lens for evaluating onshoring opportunities, making smarter tradeoffs, and building pipelines that flex under pressure. For a broader framework on designing resilience into your entire product pipeline, download the full white paper.
Cortney uwebc event blog hero
Fused Innovation: How Cross-Disciplinary Teams Deliver Faster, Smarter Products
Lessons from my Wisconsin Digital Symposium keynote on building digital systems that actually work.
2025 02 26 Microfluidics Challenges HERO
10 Microfluidics Challenges in Diagnostics—And How to Solve Them
Bringing breakthrough diagnostics to life takes more than lab success. It takes engineering that performs in the real world. In this article, you’ll learn how to solve ten of the toughest challenges in microfluidic device design—from fluid control and contamination prevention to scaling and usability. Want the full technical breakdown? Download the white paper.
Ying ge D6 A Yk HWLR9o unsplash cropped smaller
Clearing the Path to Step-Change Innovation
Looking to move beyond incremental product tweaks? This article breaks down the three key enablers of step-change innovation—especially in complex environments shaped by new technology, regulation, and shifting organizational priorities.