2024 01 03 Hicks Law HERO

Use Hick’s Law to Design Intuitive Products That Users Love

Regardless of what you're designing, the options you present to users should be simple and straightforward.

Let's build something together.
2024 06 10 Designing for Home Healthcare HERO 3
Designing Home Healthcare: Ten Best Practices and Real-World Examples
The world is better when healthcare meets people where they are. As the home evolves into a central hub of healthcare, how can we design for it in a way that delivers safe and effective healthcare for all?
2024 06 12 User Research Anthropology HERO
All I Really Need to Know About User Research I Learned from Anthropology
Whether I’m validating a medical device or working on the next big thing in VR technology, I always rely on five anthropological principles.
2024 06 04 ICU cockpit HERO
Why Can’t an ICU Be More Like a Cockpit?
ICUs need a more integrated source of relevant information to help physicians make better decisions and fewer mistakes.
2024 06 03 Engineering Team You Need HERO
How to Outsource the Engineering Team You Need
Outsourcing your engineering needs can be the answer—if you do it right.
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Why is Brand Consistency Important in Product Design?
People often think of brand consistency as it relates to advertising and communications. But it’s just as important for designers of products to consider brand consistency when creating a new design.
2024 05 21 9 considerations for planning user research prototypes HERO
9 Considerations for Planning User Research Prototypes
Prototyping for user research is a major consideration of product development and one that often confuses, because it’s not an exact science. There’s always a question of what to test and when, and there’s no one “right answer.”