Hierarchy of needs feature

What Does 'Hierarchy of Needs' Mean To Product Designers?

How can product designers apply Maslow's theory of human motivation to their work? A design won't succeed if it doesn't meet users' most basic needs.

06-Work-Case Study-Diversey ProSpeed-S1-667x667
The role of human factors in product design
A primer on what, how and when the discipline of human factors is used in the design and development of products.
12 Article Poster Staples H1
How are staples made?
It’s not easy keeping it together under pressure. Yet these little marvels do it every day tens of thousands of times over. Do you know how staples are made?
Military grade HEADER Mil Spec
Designing Military-Grade Products: The What, Why, and How
With the growing demand for rugged design across sectors, product developers need help figuring out when to accommodate military specifications.
Mapping dd HEADER DD Mapping
How to Use “Mapping” To Determine the Design of Your Controls
Good mapping makes products easier and more intuitive to use. Done well, it can create a powerful connection between a product and its users.
HEADER Nudge
What’s a ‘Nudge’ in Product Design?
Nudge is a concept rooted in behavioral science that describes how minor changes in product design can markedly affect individual behavior.
06 Article Norvaisas Empathy Design
What does equity design mean?
Our world is in flux. We are all aware of this. As designers, it’s helpful to step back and consider our role in shaping our rapidly emerging future.