Hierarchy of needs feature

What Does 'Hierarchy of Needs' Mean To Product Designers?

How can product designers apply Maslow's theory of human motivation to their work? A design won't succeed if it doesn't meet users' most basic needs.

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Learning to learn quickly
Having a foundational understanding of your problem space is necessary for any design process. You wouldn’t hire someone who has never seen the ocean to design a ship, would you?
HEADER Nudge
What’s a ‘Nudge’ in Product Design?
Nudge is a concept rooted in behavioral science that describes how minor changes in product design can markedly affect individual behavior.
06 Article Ami Verhalen Human Centered H1
Human-centered design ... but even more human.
Now more than ever, society is hungry for simplicity and human connection.
12 Article Marlisa Bilingual C H1
You say sketch, I say scenario ...
When I began the first year of my MBA program at a well-known business school, a Facebook was still a real book, printed on paper.
06 Article Dorr Aesthetic Trends
Understanding and using emerging aesthetic design trends
While there are many different types of trends you can and should reference throughout the new product design and development process including macro, consumer and industry, aesthetic design trends may be some of the harder nuts to crack.
12-Article-Harris-IoT-H1
Interaction design beyond the screen
Connected devices blur some of the boundaries between hardware and software.