This tendency to want to innovate around every single aspect of a product stems from passion for the product and its mission. But while passion is indispensable, it needs to be tempered with rational thinking.

We’ve noticed a common thread running through all our work—research, strategy, mechanical and electrical engineering, industrial and interaction design—we make the complex simple.

I’ve always wanted to make a product of my own — something small I could manage — and this seemed like a perfect opportunity. I decided to design a Raspberry Pi case that’s functional, affordable, quirky, and fun.

Having done all the research and scaled the considerable Kickstarter learning curve, I wanted to compile what I found to be the most useful resources.

The biggest pitfall for aspiring hardware entrepreneurs isn’t the funding part; it’s the hardware part and clearing the production hurdles.

53% of digital health apps are uninstalled within 30 days of download. How can you design a consumer wellness app that engages and retains users?