Global Batteries Division innovation strategy
As part of the Spectrum Brands Value Model, the Global Batteries Division has focused on cost reductions, cost improvements and global NPD Product Platforms to maintain a competitive advantage
- Consumer
Spectrum Brands
Reinventing innovation for future growth
Ceiling Fan Concepts
Fanimation, a family-owned manufacturer and distributor of ceiling fans, presented us with a designer’s dream project. Its products are used in restaurants, hotels, shops, theme parks and residential homes. The company was looking for concept designs to inspire a vision for future product line additions that could grow their business within both the specialty and big-box retail channels.
Remington HyperFlex charging base
In the midst of developing its award-winning Remington HyperFlex Series of shavers, Spectrum Brands brought us in to engineer a portable charging base.
Buell Blast
While Harley continues a century-long romance with motorcyclists, research showed that younger potential buyers think sportbikes and cruisers are difficult to drive, expensive, and intimidating.
Bontrager Oracle Helmet
Bontrager is a subsidiary of Trek that produces bike components, accessories and apparel. The company challenged us to create a high-quality, lightweight, adjustable fit system with a compelling aesthetic to match their sleek helmet design.