Design Insights

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Phlex: Edge, The Swimmers’ Wearable
Phlex's founders envisioned a fitness tracker for swimmers, by swimmers. They knew firsthand that swimmers have different needs than runners and cyclists.
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Baebies: Rapid, Intuitive Newborn Screening
Intensive research and real-time prototyping led to an integrated digital-physical redesign that makes rapid screening technology more accessible.
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Black & Decker: Cordless Mower with Muscle
Insights from design research led to engineering and design features for a new kind of cordless mower that lures gas loyalists and cuts down competition.
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Fiskars: Product Roadmap
Delve built a multi-year roadmap of platforms and correlating new product concepts that would have resonance with both consumers and retailers.
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BK Ultrasound: Sonic Window
Delve helped BK Ultrasound bundle its game-changing technology into a widely adopted, easy to use, award-winning medical device.
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MD Ally: A Better Teleheath Ecosystem for Public Safety
MD Ally leverages telehealth to improve the long-term effectiveness of public safety. But in an increasingly crowded market, MD Ally needed a site that would help differentiate their system-wide approach from standard telehealth services while illustrating the ease and value of their unique offering.
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Lamplight: TIKI Brand Fire Pit
People love sitting around an outdoor fire. In 2018, fire pits were rated as the most popular outdoor design feature by the American Society of Landscape Architects. But there are plenty of things people don’t like – the difficulty of starting a fire, smelling like smoke, and the mess.
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AT&T: Revolutionizing B2B Engagement with Game-Based CRM Solutions
At the Mobile World Congress, AT&T needed to make their content engaging for attendees with high demands on their time and attention. To generate interest, Delve took inspiration from the consumer market and changed the way AT&T thought about B2B marketing.
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Twine Health: Collaborative Care Platform
Alongside supporting new practice and patient sign-ups, the new site and positioning helped Twine better convey its story to investors during its first round of fund-raising.
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Bamboo Rose: Transforming Retail with Innovative PLM Solutions
Delve worked with leadership and the company’s customers to create a new vision for TradeStone — a new name, brand and product strategy to better serve “the New Retail Economy.” With these new initiatives Bamboo Rose’s growth accelerated, and the company closed its first round of funding.
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Rachio: Generation 3 Smart Sprinkler Controller
The Gen 3 device is a step up in capabilities, ease of use, and quality of interactions while remaining true to the brand’s look and feel.
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Best Doctors: Redefining Patient Confidence with Expert Medical Guidance
Best Doctors has built a global network of top physicians to provide expert second opinions for patients who want to be certain about the path forward.
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QMedic: Strategic Shift to B2B Markets
Delve helped QMedic shift its market focus and connect with a new site, now focused on prospective B2B customers seeking better connections and deeper intelligence for more efficient and cost-effective care for people living independently at home.
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Bentley University: Empowering Futures with Informed Graduate Education Choices
The corresponding new graduate program site was designed to help visitors make an informed assessment of the potential ROI of a Bentley education. Since site launch, Bentley University saw graduate applications increase 110% YoY.
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Constant Contact: Empowering Businesses Beyond Email Marketing
We designed a website that could more effectively convert visitors with this differentiated value proposition. Constant Contact leveraged the new positioning and elements of the new site design throughout its on and offline advertising.
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Trender.ai: Unbreaking Social for Marketers Everywhere
Delve set out to show how Trender could “unbreak social” for their clients with a clear, compelling illustration of the functionality and reliability of Trender's enterprise-quality decision support tool, and by exposing gaps in other service offerings.
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DELAID: Revolutionizing Commuting with Predictive Precision
Delve designed DELAID to use machine learning to factor weather, time of day, and a growing archive of arrival data to help commuters better anticipate and plan for when their trains and buses might be delayed.
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Converse: Elevating eCommerce with Delve's Seamless Solutions
Delve & Converse's partnership helps to enable the global digital design team with streamlined processes, tools, and guides that support the company’s continued growth and leadership in eCommerce.
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Divvy: Digital Community Lending Pool, Reimagined
After a lifetime working in financial services, Kevin Devaney knew there was a better way for people to borrow on loan or credit card that wouldn’t contribute to a vicious cycle of debt. Kevin looked to Delve to research individuals struggling with debt and designed a new product built upon community lending.
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Erewhon Market: Enhancing the Luxury Market App Experience
We created a premium look and feel for the Erewhon app. Then concepted and designed a guest and member experience that built upon the Erewhon in-store experience: simple, unobtrusive flows with subtle, luxe brand-proving interactions.
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Howland Capital: A Redefined Digital Landscape for Holistic Financial Services
Delve designed a site showcasing Howland's investment and tax professionals' expertise in meeting client needs. With thought leadership, team profiles, and a needs-based service approach, the site illustrates the firm's comprehensive financial solutions
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Jitterbit API Platform: API lifecycle management, all in one place
As a leading iPaaS integration provider, Jitterbit came to Delve to design a new experience that would provide users with a single, unified cloud platform to create, run, secure, manage and analyze microservices.
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Jitterbit Cloud Studio: On-premise Tool Reimagined for the Cloud
Jitterbit helps businesses run more efficiently with automated workflows and unified data across organizations. In order to satisfy their need for a more modern, intuitive interface, we transitioned an on-premise tool into the completely reimagined Cloud Studio.
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Motional: Brand Launch for an Autonomous-driving Joint Venture
Motional, an autonomous-driving joint venture between Hyundai and Adaptiv, was in need of a website to spark excitement among prospective employees and partners while illustrating the history of success and innovation that differentiates Motional from competitors.
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Iora Primary Care: Scalable Web Suite
Iora Health revolutionized primary care medicine with a new team-based approach that is resulting in happier, healthier patients and more committed practitioners. With their success, Iora Health needed a suite of websites for their local Primary Care practices that could grow with the business.
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Medication Adherence
When hepatitis C became curable in 2013, it felt like the battle had been won. The cure, however, had a challenge of its own.
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Master Lock: Electronic Built-In Locker Lock
Delve identified the best technology fit for Master Lock to bridge the gap between physical and digital, and to claim the edge in this new-to-them category.
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Nielsen-Kellerman: Rowers’ Rugged Megaphone
Delve’s engineers put the rigor into rugged for a superlative megaphone that stands up to rowers’ abuse.
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Onity: Disruptive E-Lock Innovation
Delve’s research drove a technical solution that ended up disrupting the electronic locks market for the hospitality industry.
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Aqua Products: Pool Cleaning Robot
Delve reinvented Aqua Products’ jet-propelled pool cleaner and had it ready for tooling in just three and a half months.
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FSC: PathOne™ Rapid, Portable Pathogen Testing
Delve developed a revolutionary analytical platform that shifts the paradigm of pathogen testing in diagnostics, food safety, and bioterror.
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Freedom Scientific: Low Vision Solutions
Ethnographic research uncovered many opportunities to improve everyday life for the visually impaired through Freedom’s family of video magnifiers.
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Biologic Drug
Delve has completed over a dozen major projects for one of the top biologic products in the world. Our work ranged from product design, service design, ethnographic research, channel investigation, and journey mapping.
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Fenix International: ReadyPay Solar Home System
In Africa, more than 80 percent of households lack access to energy. The lack of light and power is a roadblock to economic and societal development, limiting the ability to work, study, and communicate digitally.
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Widen: Adjacent Opportunity Exploration
Widen was interested in identifying opportunities that were feasible within 3-5 years based on the innovation ambition of its leadership team.
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Wonder Connection Bedside Field Trip
Delve’s airtight, highly usable design delivers worry-free exploration and positive distraction to empower pediatric patients.
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Central Garden & Pet
Two novel products from Delve and Central Garden changed the way herbicides, pesticides, and fertilizers are packaged, stored, and applied.
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Perlick: Refrigerator/Freezer Product Platform
Perlick, a leading manufacturer of commercial and residential refrigeration, wanted to offer a complete in-home luxury kitchen appliance suite. They identified an opportunity to add a new column refrigerator/freezer product platform as part of their residential strategy.
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SafetyNet: Payment Security Insurance
"Delve helped deepen our knowledge about design thinking and prototyping the customer’s needs/preferences, which is paying high dividends in quickly building our customer base." Dan Kaiser, President, SafetyNet
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SPI: CLEANCut
Delve reconfigured CLEANCut for mass appeal with a lower price, sleeker and more versatile look, and much improved usability.
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Pelvalon: Eclipse System
For many women with Accidental Bowel Leakage (ABL), the loss of bowel control becomes the controlling force in their lives.
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Spectrum: Global Batteries Division Innovation Strategy
Looking for an injection of energy for its new product development group, the Global Batteries Unit leadership asked Delve to lead the group in a “learn by doing” project.
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EXOGEN® Ultrasound Bone Healing System
EXOGEN® is the only FDA-approved bone healing device that uses ultrasound to stimulate the body’s natural healing process.
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Trek: Lime Bicycle
A learn/do project with Trek helped its team gather insights that informed a bike design for a new market.
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Utility Terrain Vehicle
An agricultural equipment manufacturer chose us to create a powerful new aesthetic for an existing product line of utility terrain vehicles.
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Baiardo Stringing Machine
Wilson Sporting Goods, a worldwide-leader in sports equipment, selected us to design a tennis racket stringing machine that would revolutionize the industry.
"Delve brings strengths that we don't have, which is why I'm looking forward to working with them again."

Vamsee Pamula, Founder/President, Baebies

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